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Leased Ad Space
Although blogging is clearly one of the most effective online advertising techniques, blogging is not the primary focus of this post. I will come back to blogging at the end. 🙂
Incidentally, if you came here looking for the best way to get started with business blogging and coaching, THIS is what I have been using and recommending since November 2015.
Yes, blogging is a highly effective way to promote your business, but it should not be the only tool in your online advertising toolkit. It should be complimented by other effective online advertising techniques such as solo-email advertising, banner advertising, and text advertising.
Back in April 2016 an advertising platform called LeasedAdSpace was launched which offered all three of those services. It perfectly complemented my existing ad networks such as The Online Ad Network. (I’ve been advertising with TOAN since 2012.) So I joined LAS and started testing the program.
But then I figured that no matter how great an advertising opportunity LeasedAdSpace is, some people may still fail to get good results due to poorly constructed ads. So I decided to offer a few ideas around creating effective ads that actually get the click.
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In offering advice HBW will sometimes link out to appropriate websites. Some of those links will be affiliate links. HBW will receive a commission from any website that traces the sale back to HBW via the affiliate link.